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Helen Golubeva
Helen Golubeva

Helen is an SEO and Content Marketing Specialist. She has been creating and planning content for over 10 years, with 5+ years specializing in eCommerce.

Posts by Helen Golubeva

37 Questions to Ask Yourself When Choosing an eCommerce Platform

Are you starting your online store from scratch or considering a new platform? Are you paying exorbitant fees to maintain, update, improve, or even build your business yourself? Are your margins even thinner because of unfair integrations and plug-ins that you have to put in place? Or worse: Are you expending fortunes re-building your current […]

How to Write Great Product Descriptions for your Online Store in 8 Steps

This blog post was originally contributed by Reuben Yonatan, the founder of GetVoIP. How do you write product descriptions that convince sellers to buy without being too salesy? It’s an age-old question. Seductive product descriptions can mean moving units or watching your inventory decompose. Potential customers make purchase decisions after reading your product description, you […]

eCommerce Content Marketing: How to Plan Content For The New Normal [2021]

This blog post was originally contributed by Norman Arvidsson, a blogger at Independent writing. Amidst COVID-19, creating a winning content marketing plan may be a real challenge. The habitual strategies you were successfully implementing before the crisis will hardly be applicable to the new normal, and that’s a fact. You’ll have to start thinking about […]

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